new image formats. HEIC, AVIF, JPEG XL (2026)
heic, avif, jpeg xl
3 new image formats.
- Apple HEIC. proprietary.
- avif. free. supported by all browsers as of 2026-06-20.
- jpeg xl. free. supported by chrome and firefox but need to turn on in hidden setting. as of 2026-06-20
- all support wide color gamut natively, not via ICC profile.
- all have more than 8 its per color channel.
- all support both lossy and lossless compression.
- all have much better compression than standard jpeg.
webp image format
- google's webp.
- began in 2010.
- WebP
- used by 20% of websites, as of 2026-06-20.
- support both lossy and lossless compression.
- 8-bits color per channel. so, missing the wide color gamut.